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The SBS Blog

Fundraising Despite Disruption: 5 Tips for Moving Events Online

4/24/2020

 
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'Tis the season for event planning, but how do you plan an event when donors are sheltering in place? Crossroads Fund is a public foundation that supports nonprofits and groups in the Chicagoland area working on social, economic and racial justice. 
 
The transformation of their popular annual "Seeds of Change" spring gala into a vibrant online celebration--complete with DJs and awards--offers a great example of how to pivot from a traditional offering to an online format that is still full of celebration (and still meets fundraising goals).

Here are our 5 top tips for moving events online.

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5-Minute Ad Tip: What's the Difference Between Website Clicks and Clicks in CPC?

4/28/2017

 
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By SARAH BEST
One of the keys to comparing ad costs is understanding the difference in how different advertising platforms define clicks, which many people mistakenly understand as a click to your website.

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  • Home
  • Services
    • For Companies
    • For Nonprofits
    • For Faith Communities
    • For Financial Services
    • For Government Agencies
    • Coaching
    • Social Media Advertising
    • Social Media Management
    • Email Marketing
    • SEO Services
    • Inbound Marketing
  • About
    • About
    • Meet the Team
    • Careers
    • Case Studies
  • Speaking
  • Blog
  • Contact
  • Newsletter Sign Up