Featured Case Studies

First Unitarian Society​

We facilitated a Same Page Content Planning Session with First Unitarian Society, giving them a three-month content blueprint to plan social media—and other UU marketing efforts—collaboratively, in a time-efficient manner. This keeps their strategic marketing and communications goals front and center and provides metrics to track the effectiveness of their efforts. 

Friends Church of North Carolina

SBS helped FCNC refresh their website and coordinate social media communication across 31 affiliated Quaker meetings, with an emphasis on implementing best practices in order to strengthen outreach and fellowship, while empowering each meeting to use digital marketing tools with confidence.
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Big Brothers Big Sisters of Dane County

The SBS Team partnered with BBBS team on the creation of a social media implementation plan to improve the clarity and consistency of digital communications, while involving a cross-department team in the process.

Easterseals DuPage & Fox Valley

Within two weeks of implementing new focus keywords and other recommendations from our nonprofit SEO audit, Easterseals DuPage & Fox Valley saw improved organic and
​local search rankings.

Forward Community Investments

SBS used organic social media tactics to extend this small but mighty CDFI team's bandwidth and step up their social media presence. Our Social Media Management strategies have resulted in increased website traffic, new donors and grantees, broader participation in grantmaking state-wide, and greater presence among community partners.

Outlaw

SBS partnered with Outlaw—a cult-favorite brand offering soaps, lotions, and colognes inspired by legends of the Old West—on Facebook advertising.  Focused on attracting new customers, the engagement resulted in a 475% increase in their direct-to-consumer sales through their Shopify website and contributed to a 600% growth in revenue.

Union for Reform Judaism
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SBS partnered with the Union for Reform Judaism on two Social Media Bootcamps designed to support member congregations hoping to attract and engage families with young children. We also provided follow up 1:1 coaching with individual synagogues to strengthen their skills and address the needs and questions of individual congregations.

Doyenne Group
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SBS created a cloud-based social media content plan that gives an at-a-glance, 10,000 foot view of the organization’s programs, events, and initiatives to a broad team of professional staff, volunteers, and student interns.

The Nature Conservancy

Our partnership with The Nature Conservancy included a comprehensive audit of its global social media program, consisting of 150 social media accounts, with tailored feedback for field offices across the world. We helped the organization hone a clear vision for the evolution of their program, troubleshoot potential roadblocks, and identify resources to meet their goals.

UIC School of Theatre and Music

With a $100-per-month ad spend, the school saw a 50% increase in Facebook fans, with an 1167% increase in audience reach to qualified leads YOY.

Clergy for a New Drug Policy

Sarah Best Strategy provides retainer-based social media management services to the non-profit organization Clergy for a New Drug Policy (CNDP), building an audience of over 8000 Facebook fans with a $20/month ad spend over 24 months.

Astraeus Advisers

We created a modern, compelling website for a multi-family agency, backed by solid content strategy. The result clearly articulates the company’s strengths and performs competitively in organic search engine results

Institute of Food Technologists

A social media audit for the Institute of Food Technologists (IFT), led to the creation of a plan to drive attendance at their annual meeting, and live social media that generated 4,200 hashtagged tweets and 10 million impressions.

The Neo-Futurists

The Chicago-based theater company's Instagram following doubled after our work together.

ONVI

A cutting-edge startup in the field of dental technology with an innovative new product came to Sarah Best Strategy to help build a consistent digital marketing system from the ground up. ​