Social Media & Google Search Coaching and Consulting

Develop confidence with your digital marketing and social media skills. Get answers to pressing questions and advice on how to meet challenges in value-packed hour-long sessions.

Shine a Light

​If a topic like search engine optimization or Instagram seems a bit mysterious, we can illuminate the path with easy-to-understand explanations and step-by-step instructions.

Personalized

We customize our hour-long coaching sessions to each client's needs. We serve industry leaders and entrepreneurs who want discreet training or frank feedback, and nonprofit leaders, faith community groups looking for cost effective guidance. 

Training Library

​We offer virtual training sessions anywhere in the country. Virtual sessions are held via Zoom videoconferencing, which enables us to share our screens. These sessions can be recorded so that you can refer back to your training in the future.

We offer collaborative and interactive in-person training sessions in downtown Madison, WI.

Coaching Topics

Whether you're looking for step-by-step instructions on setting up a Wix or Weebly site, an in-depth session on how to use Google Analytics to track your results, or frank feedback on your social media channels, we can help. Here are a few of the topics we've taught in the past:

  • The Basics of Boosting Posts on Facebook and Instagram
  • Intro to SEO, Part One: How Google Search Works and On-Page Optimization
  • Intro to SEO, Part Two: The Basics of Keyword Research
  • How to Plan Social Media Strategically and Time Efficiently
  • Setting up Facebook Pages
  • Setting up Mailchimp for Email Newsletters
  • Effective Event Promotion
  • Adapting Content Across Marketing Channels to Save Time
  • Writing Good Social Media Posts
  • Customer Value Propositions and User Personas: Understanding and Defining Target Audiences
  • Using Canva to Design Graphics without Graphic Design Experience
  • Instagram Critique
  • Facebook Critique
  • LinkedIn Personal Profile Critique
  • LinkedIn for Executive Thought-Leaders Strategy
  • Setting Up a Website with Wix or Weebly
  • Creating a Mini Marketing Plan

Agency Partner

We are a founding Agency Partner of Sprout Social, a Mailchimp Agency Partner, and a Facebook Marketing Partner.

Book a free introductory call today

Let us know about your needs, and we will design a customized learning plan for you. Small group trainings, and bootcamps also available.

"Our Chamber Music festival was after some down-and-dirty advice about shoring up our social media strategy. We sought easy, high-return tips and we sure got them! No dancing around the pithy stuff. Sarah got right down to business and now we have a realistic to-do list. Thank you Sarah Best Strategy!

- SAM CROWNOVER, EXECUTIVE DIRECTOR, BACH DANCING AND DYNAMITE SOCIETY


"Shout out to Sarah Best. She coached me through SEO and keyword research. Her style is comprehensive, with video review, homework, and awesome customer service! I would recommend her to anyone wanting to work on their website effectiveness!"

- EILEEN GOODE, GOODE SOLUTIONS