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The Sarah Best Strategy Blog

Explore marketing tips and tricks to help you shine in the digital space.

Fundraising Despite Disruption: 5 Tips for Moving Events Online

4/24/2020

 
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'Tis the season for event planning, but how do you plan an event when donors are sheltering in place? Crossroads Fund is a public foundation that supports nonprofits and groups in the Chicagoland area working on social, economic and racial justice. 
 
The transformation of their popular annual "Seeds of Change" spring gala into a vibrant online celebration--complete with DJs and awards--offers a great example of how to pivot from a traditional offering to an online format that is still full of celebration (and still meets fundraising goals).

Here are our 5 top tips for moving events online.

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