SEO Strategy and Inbound Marketing Services

70,000 search queries. That’s how many web searches Google processes every second.*  Meet your customers where they are at, both in Google Search and local voice search, with our search engine optimization services.

​As a search engine optimization agency, we offer a range of services to help your business show up in search. From keyword strategy, to local search optimization, coaching, and inbound marketing, our tools can drive more traffic, higher conversions, and better qualified leads.
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* Source: Hubspot

Demystify Search and Analytics and Get Expert Help with HubSpot

How does Google rank websites? Are your bounce rates too high? Search engine optimization can seem a bit mysterious! We can illuminate the path with actionable plans and coaching, so you feel confident about putting your plan into place and tracking your results.

HubSpot offers marketing, sales, and website tools that can help you take your business to the next level. Using inbound marketing strategies, we can partner with you to drive more traffic to your website, drive higher conversion rates, and to cultivate more qualified leads. We're here for you every step of the way, from setting up your HubSpot portal through creating and deploying campaigns that are aligned with your goals.

Get Results and Gain Confidence

Our clients have reported improvements in their website traffic and business leads as the result of our work together. 
“I’ve seen improvements in our numbers: followers and visitors to our social media channels have been steadily increasing, and visitors to our website has definitely seen a jump. These are things I never spent much time tracking before, but now, thanks to the tools and training Sarah provided, we have both short- and long-term plans and goals to keep these numbers increasing!”

- Rachel Rasmussen, Rescue Desk
"Sarah Best Strategy certainly deserves credit for some of my success. At the end of last year’s tax season, I had 18 clients and wanted to grow the business. My thought was in two years with social media and Internet marketing, I could reach my goal of 50 clients. Turns out, thanks to our sessions, as of yesterday, I signed on my 32nd client, with a half dozen prospects in the pipeline."

​– Mark Schwanbeck, Mark Schwanbeck Tax Preparation

Get Expert Guidance and Extend Your Bandwidth

From audits of websites for SEO performance to keyword strategy, we can empower you with an actionable plan. And if you don’t have the bandwidth to implement our strategy, we can help with that too!

​We offer website copywriting services and monthly content marketing packages, so you can utilize content that helps you get into search engines. 

SEO and Inbound Marketing Services

 In addition to the services listed below, we also offer 1:1 SEO coaching.

Keyword Strategy

Are you ranking for your wishlist keywords? Keyword Strategy considers the top keywords you’d like to be ranking for, as well as the keywords competitor or peer organizations are using. We take up to ten keyword ideas for you, generate a hundred ideas, and then qualify those ideas for you, yielding a final list of 50 or more keyword suggestions, presented in a PowerPoint and Excel format. We’ll then coach you on the basics of search: how it works, how to implement the plan, and how to track your results.

SEO Copywriting

Is your website full of missing search descriptions? Do you want to take advantage of a new search opportunity? Whether you need new landing pages, ongoing content marketing and blog writing help, or just a little support in filling in any missing gaps, our team of writers is here to help!

SEO Maintenance

Get help implementing your search strategy and tracking your progress on an ongoing basis.
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Google Ads

Are you ready to grow your business? Reach new customers when they are searching for businesses or products like yours on Google Search and Maps.

Inbound Strategy

If anything were possible, what would you like your website to be accomplishing for you? The purpose of inbound strategy is to assess your current website for gaps and opportunities.

HubSpot Onboarding

Get expert help setting up your HubSpot account so that it works for you, and so that you can take your business to the next level. 

Inbound Marketing

Get help developing and deploying campaigns aligned with your KPIs on an ongoing basis.

Local Search Optimization and Local Voice Search

“Alexa! What are Michael’s hours?” 
“Hey Google! Help me find pizza places near me.” 
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You have control over how you show up in local search results! For each brick and mortar location that you have, we can ensure you have an attractive and well-optimized search presence in search results and on maps—and to make sure your business information is complete—so you can be found by people searching for businesses like yours on Google Home, Amazon Alexa, and Apple Siri. 

SEO Audits

An SEO audit looks at each website against a series of 100+ Google best practices in the following categories: Local Search; Site Architecture; Site Technology & Code; Mobile Friendliness; Website Content; Website Authority and Content Distribution; Images and Videos; and SPAM Tactics.
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We provide you with a report on any issues that need to be addressed, ranked in order of priority. We also identify the role typically responsible for fixing each item—content writing and management, web development, or web design—to make it as simple as possible for you to correct any issues that were identified.

What Our Clients Say

3L Real Estate

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“In the summer of 2020 our company was in the process of launching a new building level brand, 3L Living, and recognized our need for SEO optimization across all our digital platforms. Sarah and her team worked with us closely to assess the current state of our digital presence and crafted a strategic plan around our marketing and growth goals. SBS delivered us a thoughtful and in-depth solution and provided our team with the tools needed to be SEO savvy and self-sufficient!” 

​Brianna Eslary, Brand Manager, 3L Real Estate

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Easterseals DuPage & Fox Valley

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“Sarah is an incredibly knowledgeable and effective SEO expert. I was blown away by her thorough research and well-planned approach. She was responsive and patient - always taking time to answer our questions and empowering our team with tools and tips that have greatly aided our SEO efforts. She is accessible, responsive and drives results.”

​Kelly Moreland, Director of Development and Marketing, Easter Seals DuPage & Fox Valley

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Featured Case Studies

3L Living Real Estate

We partnered with 3L Living on real estate SEO services—including keyword research, messaging strategy, and local search optimization for their South Loop, Hyde Park, and Milwaukee properties—helping the lifestyle and property management company stand out in the competitive student rental market.

Easterseals DuPage & Fox Valley

Within two weeks of implementing new focus keywords and other recommendations from our nonprofit SEO audit, Easterseals DuPage & Fox Valley saw improved organic and ​local search rankings.